International telecommunications company Millicom has announced the launch of ‘EduMe English’ in Rwanda, providing Tigo subscribers with an on demand or subscription service for learning the English language.
The programme in Rwanda will be followed by additional launches in Tanzania and El Salvador.
“EduMe English is a new and unique way to learn English on any mobile phone, offering the student the opportunity to decide when and where to learn,” Millicom said in a statement.
The EduMe English programme combines listening, reading and speech training through text lessons, quizzes, and audio lessons that gradually increase in difficulty.
“We are very excited to offer millions of people in Africa and Latin America the chance to educate themselves with the help of mobile- and internet technology,” said Hans-Holger Albrecht, Millicom chief executive officer (CEO) and president .
“We are starting by offering English language training as this is a language that gives people more opportunities and connects people across the world. EduMe English is a groundbreaking new product where people can learn English anytime anywhere. Millicom is all about promoting a digital lifestyle and transforming lives: education is integral to this.”
An entrepreneurship course will also be launched through the company’s EduMe Business School brand to Tigo subscribers in Tanzania during the third quarter of 2014.
“The course is developed in co-operation with GSMA, the worldwide mobile industry body and will mark the introduction of the first purely mobile vocational business school in Africa,” Millicom said.